Launching a startup is not something that one can achieve overnight. It requires a certain level of investment in the form of capital, time, and human resources. Oftentimes, it also comes with sleepless nights. However, even after putting in all this work, without a capable PR campaign, your business will fail.
This is why hiring a good PR agency is a worthwhile investment. In fact, a good PR agency is your best shot at ensuring your business makes it in the competitive marketplace. With their help, your start-up will have an opportunity to reach target clients and make an impression. And that’s exactly what you get by signing up for PR services from Pressfarm.
With the help of the experts at Pressfarm, you can leverage various media channels and reach your clients even faster. Here are some of the services you can enjoy as a Pressfarm client:
Key Services
· Press Releases
· Press Kits
· Media List
· Email Pitching
· Content Marketing
Key Features
· Digital Presence
Your startup also needs a digital presence to succeed. Mobile app development is one of the best ways to create a presence and attract a wide range of audiences. More the people will know about your startup, the higher the chances of its success. Having a presence on social media platforms is also necessary for today’s time.
· Fair rates
Pressfarm stands out from other agencies specifically because they have a fair pricing model while still offering quality PR services. At $180, the smallest package is affordable enough for a business that is just launching. If you have a bigger budget, you can pay for their mid-tier package and get a few more services at $480. Assuming you own a bigger business and you have multiple stories to pitch, you can get a multi-faceted PR campaign for $980.
If you’re on a budget, you can pick the smallest package plan and still access about 200 media contacts from the media database every month. At that price point, you also get a personalized media list with at least 1000 contacts for PR outreach. This is in addition to press release review and distribution, startup directory submission and the writing and publishing of one feature article.
· Press release templates
As the owner startup, you might not be aware of the key components of an effective press release. That includes the writing style. Many of us make the mistake of writing a press release that is too technical and filled with jargon. After all, you want to prove yourself, right? Unfortunately, as I’ve learnt, thar’s the wrong way to prove yourself.
In order for your press release to capture the attention you want, you need to make sure it’s going to be an enjoyable read. This means steering clear of all the jargon and only covering the parts of your news that people will relate with. If you don’t know where to start, worry not! My colleagues and I frequently turn to Pressfarm’s press release templates for guidance on how to write the ideal press release for different announcements.
Whether you’re sharing news about an event, a new product launch or a recent merger, you will find a template to work with. Even better, once you’ve drafted your press release, the experts at Pressfarm can review it and make the necessary adjustments to ensure that it’s ready for distribution.
· A diverse list of contacts
Connecting with the right media professional is vital when it comes to doing media outreach with the hopes of getting relevant media coverage. Pressfarm makes it easy to connect with the best journalists, bloggers and influencers in your niche. With their database, you’ll have access to a diverse list of professionals who can help spread the word about your business.
The Pressfarm database is home to more than 1 million media professionals. Simply browse through these contacts and pick those that fit your business and its goals.
While searching for these contacts manually is an option, Pressfarm offers an intuitive filter that makes it easy to find the relevant media outlets for your startup. This tool picks people from various categories, niches, and publications who are suitable for your business needs.
· Guaranteed success
Pressfarm has built a noteworthy reputation for itself over the years with successful PR campaigns. In fact, Pressfarm ranks among the top 10 public relations agencies on Postfunnel. Thousands of companies across different industries have achieved their goals after signing up for a Pressfarm campaign and going for opt-in funnels.
Benefits of Hiring Pressfarm
· Flexibility
All businesses, companies, and organizations need PR services. While some opt to use internal PR teams, this approach lacks flexibility. After all, you’ve got to search, train, and hire before you get started on any PR work. This can hold you back, because your PR team also need to understand your brand before they start developing any campaigns.
On the other hand, Pressfarm already has a team with experience in this field. Additionally, they’ve got an established PR infrastructure that includes online tools. Moreover, they’ve built networks with media outlets so it’s easy to capture media attention for your brand by working with them. All you’ve got to do is reach out and outline your needs, and the team at Pressfarm will hit the ground running to build a winning campaign for your brand.
· Brand awareness
The best PR agencies have sufficient resources to help your business with branding. More specifically, Pressfarm has more than enough resources to ensure you’ve made your mark in the marketplace. Whether you simply need media contacts, or you need a complete PR campaign with press releases, guest posts, email pitches and media kits, the team at Pressfarm has got you covered. Additionally, they will help you to distribute your content to the right channels to reach more audiences.
· Crisis management
In the business world, a crisis can occur at any time. Being prepared for this in advance is key to maintaining your business reputation when the crisis strikes. One way you can contain a crisis within your company is by partnering with a PR agency to help you prepare in advance or manage the situation in the moment. Agencies like Pressfarm have a short response time and adequate connections to the right media outlets and social media channels. As a result, they can help you share your brand message and protect your reputation in times of crisis.
Moreover, partnering with a reputable company like Pressfarm is enough to safeguard your reputation in the middle of a crisis. That’s because it assures your clients, investors, and clients that you’re still a credible business.
· Added value
PR is not always about directly boosting sales. In fact, it rarely is. It’s more about reputation management and brand management. Quality PR services add value to the services or products you’re offering. As such, your business ends up standing out among others. Furthermore, with a good PR strategy, you can establish your business as a leader in the industry. Good PR enhances brand visibility, media networks, and reputation. If this sounds like something you need, I’d recommend signing up with Pressfarm.
Getting Started
Hiring a PR agency can help you meet all your PR goals, but your choice of agency can also make the difference between an outstanding PR campaign and a failed one. Partnering with Pressfarm will give you access to industry experts and effective tools that you can rely on to successfully promote your business in the marketplace.
With personalized PR and marketing, Pressfarm can ensure that your business has an opportunity to reach its target customers. Additionally, they will help you build a community for your brand and establish your business in the marketplace. Most importantly, you’ll have access to a comprehensive media database where you can connect with the right journalists in your industry.
Thanks to Pressfarm we’ve been able to create quality content and put it in front of our target audience when it matters most. I’m confident in recommending them to any entrepreneur who needs help with their public relations.
